Case Study: Right Law Group achieves 95% lead funnel automation with Smith.ai Live Chat

A Smith.ai Case Study

Preview of the Right Law Group Case Study

Right Law Group - Customer Case Study

Right Law Group, a criminal defense law firm launched by Alexis Austin in Colorado Springs, needed a faster way to win and qualify new clients while building the practice from scratch. To stay responsive around the clock and support growth without taking time away from billable work, the firm turned to Smith.ai’s Live Chat service.

Smith.ai implemented 24/7 live website chat with AI-backed agents to capture, qualify, and nurture leads, handle SMS conversations, schedule appointments, and collect key intake details. The result was a lead-to-appointment process that became 95% automated, helping Right Law Group secure potential client meetings 24/7 and improve revenue generation with minimal direct involvement from the attorney.


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Right Law Group

Alexis Austin

Right Law Group


Smith.ai

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