Case Study: WireMasters streamlines request-for-quote eCommerce with Smith Consulting

A Smith Consulting Case Study

Preview of the Wiremasters Case Study

Wiremasters streamlines RFQ checkout for 10,000+ items with Smith Consulting

Wiremasters, a distributor of mil-spec wire and materials, required an eCommerce solution that could handle their complex request for quote process for over 10,000 stocked items. Their challenge was to move beyond a standard shopping cart to a system where customers could add multiple products to a single quote request for later review. Smith Consulting was engaged to implement this custom functionality using their RazorCart eCommerce platform.

Smith Consulting built a fully searchable catalog with a custom checkout process designed around the request for quote model. The solution utilized several RazorCart extensions, including Advanced Search and Quick Order Entry, and integrated with Salesforce Pardot. The implemented system automatically emails a summary of each quote request to the store admin, streamlining the response process. Wiremasters reported high satisfaction with the solution, specifically praising Smith Consulting's reliability in keeping this critical feature of their website operational.


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