Case Study: Shine On boosts customer engagement with Smile.io

SHINE ON boosts customer engagement 35% with Smile.io

Shine On, a women's fashion merchant based in New Zealand, wanted to find a way to give back to its highly engaged community of loyal customers without creating a significant administrative burden. To accomplish this, they turned to the Smile.io platform to implement a rewards program.

By using Smile.io to create the Shine On Rewards program with points and VIP tiers, the merchant successfully incentivized customer engagement, particularly through its existing Facebook community. The solution led to a 35% increase in customer engagement and grew the program to over 40,000 members, who redeem rewards at a 48% rate. Smile.io provided a simple and effective platform that delivered exceptional results for both the business and its customers.

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