Case Study: Inkbox achieves $100K in rewards revenue and 80% more repeat purchases with Smile.io

How inkbox saw +28% in repeat purchase rate year over year

Inkbox, a Toronto-based temporary tattoo studio, wanted to increase customer retention and drive repeat purchases while giving customers new incentives to buy. To meet those goals they launched a branded loyalty program called Tribe, powered by Smile.io.

Smile.io implemented the Tribe rewards program with visible site placement, branded tiers, and multiple ways to earn points. The program converted Inkbox’s audience into 70K loyalty members (issuing over 3 million points), drove an 80% increase in repeat purchases, generated $100K in reward-member revenue in one month, and boosted social sharing — delivering clear, measurable lift in retention and repeat spend.

Inkbox

Tyler Handley

Co-Founder