Case Study: The Law Office of Erin Morse doubles revenue and boosts profitability with SMB Team

The Law Office of Erin Morse doubles revenue to over $1M with SMB Team

The Law Office of Erin Morse, an Orlando-based family law firm, faced significant business challenges despite generating substantial revenue. Principal attorney Erin Morse was a skilled lawyer but struggled with profitability, uncollected receivables of $400,000, and a lack of systems for financial accountability, team management, and intake. After vetting over 20 companies, she chose SMB Team for its practical, law-firm-specific approach to coaching and marketing.

SMB Team implemented a comprehensive solution including business coaching, financial architecture, KPI frameworks, and intake optimization. Their marketing services covered social media, PPC, LSA, and SEO, all tightly targeted to her ideal client. As a result, SMB Team helped the firm double its annual revenue to over $1,000,000, gain control over its collections, and achieve a cost-per-lead significantly below industry benchmarks. This growth provided Erin with greater personal freedom and allowed her team to expand to 15 employees.

The Law Office of Erin Morse