Case Study: More & More drives 40% engagement with Smartzer live shopping

More & More - Customer Case Study

More & More, a German fashion brand founded in Munich, wanted to drive traffic to its website and create a more interactive shopping experience during a live event. To do this, they partnered with Smartzer and used its live shopping technology to let viewers ask questions in real time, react to the hosts, and shop products directly from the stream.

Smartzer integrated the live shopping experience into More & More’s e-commerce store, enabling featured products and a carousel of shoppable items throughout the two-hour show. The event delivered a 40% engagement rate and a 10% click-through rate, showing strong audience interaction and product discovery.

More & More