SmartSites
70 Case Studies
A SmartSites Case Study
Proxy Key is the leading provider of private proxies, offering IPs across all 50 U.S. states and 16 countries. Facing the challenge of increasing sales while better targeting the right customers, Proxy Key engaged SmartSites to refresh its brand and digital marketing—covering logo and website redesign, automated billing, search engine optimization, and a managed Google AdWords campaign.
SmartSites implemented a responsive redesign, site-speed optimization (from 4.20s to 0.59s), a “What Is My IP” tool, tutorials, press releases, link-building, and ongoing PPC and SEO management. The work drove a 297% increase in total site traffic, 228% increase in organic search traffic, 276% increase in non-branded search traffic, and a 10% decrease in AdWords cost-per-click.