Case Study: Pascack Valley Preferred achieves increased local home-service listings with SmartSites' easy-to-use website and branding

Pascack Valley preferred lists more home service professionals with easy-to- use website and branding collateral

Pascack Valley Preferred is an exclusive, free directory of pre‑qualified local home service professionals serving the Pascack Valley region of Bergen County, NJ. Facing competition from national players like Angie's List and Houzz and needing to educate and recruit local contractors, Pascack Valley Preferred engaged SmartSites to develop a custom online directory, branding (logo), brochures/postcards, and social media profile assets.

SmartSites delivered a mobile‑responsive custom directory website, a stylish logo and printed collateral, and implemented social media profiles to position the service as the “Angie’s List of Pascack Valley.” The solution made the directory easy to use for homeowners and simpler for contractors to join, resulting in more home service professionals listed, stronger local visibility, and improved contractor onboarding for Pascack Valley Preferred.

Pascack Valley Preferred