SmartSites
70 Case Studies
A SmartSites Case Study
Nationwide Merchant Solutions, a U.S. provider of credit/debit card processing, point-of-sale equipment and working capital, needed to grow site traffic and sales in the ultra-competitive credit card processing niche. To move beyond a cold-calling sales model and convey the professionalism required in this industry, Nationwide engaged SmartSites to deliver Web Design and SEO services, including a state-wide SEO campaign and a complete website redesign.
SmartSites implemented unique on-site content, industry profile SEO (BBB, Manta), an aggressive link-building program and a responsive website redesign. The SmartSites work produced dramatic results: 564% increase in total site traffic, 3,943% increase in organic search traffic, 2,317% increase in referral traffic, 181% increase in pageviews and a 283% increase in leads, helping Nationwide Merchant Solutions sign up many more clients.