Case Study: Medi-Corp achieves nationwide medical practice growth with SmartSites' geo-targeted PPC

Medi-Corp, Inc. Supports more growing medical practices across the country with geo-targeted ppc campaign

Medi-Corp is a medical management, billing, and software development company with more than 30 years’ experience serving physicians, surgical centers, and anesthesiologists. Selling highly specific medical billing services to physicians’ billing offices made advertising and lead generation difficult, so Medi-Corp engaged SmartSites to run a geo‑targeted Pay Per Click (PPC) paid search campaign to raise brand awareness and promote its solutions to the right healthcare providers.

SmartSites implemented geographically targeted paid-search campaigns with ongoing optimization and negative‑keyword strategies to filter out personal medical-billing queries and focus on active, practice-level customers. As a result, SmartSites helped Medi-Corp reach providers in priority regions, reduce irrelevant traffic, and improve lead quality and the proportion of actionable inquiries, with campaigns continuing to be refined for further impact.

Medi-Corp