Case Study: Hootcase achieves 104% more time on site and 68% more mobile traffic with SmartSites' responsive Magento ecommerce redesign

Hootcase sells more custom and sports-themed phone cases with an impressive ecommerce website

Hootcase, a New Jersey–based maker of custom and sports‑themed phone cases, faced heavy competition from knock‑off brands and needed a stronger online presence to attract and retain customers. SmartSites was engaged to provide web design and ecommerce services, including a Magento ecommerce integration, a redeveloped 3D image customizer, and a responsive site design that stayed interactive without being overly busy.

SmartSites rebuilt Hootcase’s ecommerce site with Magento, re‑developed the 3D product customizer, and optimized the site for mobile responsiveness and faster load times. The redesign drove measurable gains: 104% increase in time on site, 34% decrease in site load time, 68% increase in mobile traffic, and a 30% decrease in exit rate.

Hootcase