Case Study: Fornazor International achieves 166% higher time-on-site, 119% more pages per session and increased traffic with SmartSites' responsive website redesign

Fornazor International sells more agricultural feed with a new website design

Fornazor International, Inc., a supplier of animal protein, vegetable protein, marine proteins, whole grains and finished feeds for export, needed to modernize a dated website to grow market share in a traditionally offline industry and capture leads both in the U.S. and overseas. SmartSites was engaged to provide a responsive website redesign and web design services to update Fornazor’s brand image and improve mobile and international lead generation.

SmartSites built a modern, mobile‑responsive site with a refreshed brand image, an informational blog, and performance optimizations to increase engagement. The SmartSites redesign produced measurable results: a 166% increase in average time on site, a 119% increase in pages per session, a 54% decrease in page load time, and traffic rising to an average of 1,800 sessions per month.

Fornazor International