Case Study: Fashion brand Spurbe achieves 83% increase in non-branded search traffic and 53% lower AdWords CPC with SmartSites

Fashion Brand spurbe sees a boost in sales after marketing placements, search engine optimization, and a google adwords campaign

Spurbe, an international online-only streetwear retailer, needed to break through heavy competition with limited marketing funds and drive highly targeted site traffic since all sales occur via their website. SmartSites was brought in to improve Spurbe’s ecommerce visibility using SEO, content marketing, Google Merchant Center support, and a Google AdWords (PPC) campaign.

SmartSites performed keyword research, on-site SEO optimizations, weekly blog posts and press releases, secured a Fab.com flash sale, created and managed an Amazon product feed, ran Google AdWords and maintained a six-month link-building campaign. The work delivered an 83% increase in non-branded search traffic, inclusion on Fab.com and Amazon, and a 53% decrease in AdWords cost per click.

Spurbe