Case Study: Dharma Home Suites increases direct online bookings with SmartSites' elegant website and online marketing

Dharma Home Suites increases direct online bookings with its elegant new website and online marketing campaign

Dharma Home Suites, an upscale short‑stay operator offering luxury suites near Manhattan, struggled for years to find a web partner that could convey their premium brand and drive direct bookings. They engaged SmartSites to redesign the site and deliver a full digital marketing program including web design, a WordPress CMS migration, booking engine integration, responsive (mobile/tablet) layouts, SEO, Google AdWords, social media and link‑building.

SmartSites launched a contemporary, tablet‑friendly WordPress site with a custom travel‑directions engine and integrated booking system, plus ongoing onsite SEO, international PPC and social campaigns. The effort produced measurable impact — SmartSites helped Dharma Home Suites increase total site visitors by 54% and significantly boost direct online bookings while providing ongoing maintenance and support.

Dharma Home Suites