Case Study: Blue Cross Blue Shield of Louisiana cuts application review time from two weeks to two days and streamlines grant management with SmartSimple Cloud

Blue Cross Blue Shield of Louisiana - Customer Case Study

Blue Cross Blue Shield of Louisiana (BCBSLA) needed a more user-friendly, secure CRM to streamline grantmaking and giving programs and to benchmark and assign monetary value to diverse contributions (staff time, talent, grants, sponsorships). Seeking better customization for benchmarks, outcomes and reporting — plus responsive support and smooth data migration — BCBSLA turned to SmartSimple Cloud, specifically SmartSimple Cloud for Corporate Social Responsibility.

SmartSimple Cloud deployed modules including Submission Manager, Program Manager, Meeting Manager, Event Manager and Budget Manager, providing grantee and reviewer portals, ad hoc reporting, dashboards and elimination of paper processes. As a result, BCBSLA managed $5.5 million in foundation grants and $1.3 million in sponsorships and corporate support in 2022, and cut application review time from two weeks to two days, while gaining improved visibility into impact and faster, more responsive customer support from SmartSimple Cloud.

Blue Cross Blue Shield of Louisiana

Kellie Duhon

Blue Cross Blue Shield of Louisiana