Case Study: Zoom saves 4,000+ hours annually with Smartsheet

Zoom's creative team saves over 4,000 hours with Brandfolder

Zoom, the global communications company, faced an asset-management crisis as it scaled rapidly during the shift to remote work. Creative files were scattered across unorganized Google Drive folders, and the creative manager spent about 10 hours a week locating assets for internal teams—an unsustainable bottleneck as the company grew.

Implementing Brandfolder as a central digital-asset hub gave Zoom searchable, approved collections, partner portals, Smart CDN-powered localization, and editable templates (including popular virtual backgrounds) to drive adoption and self-service. The change saved the creative team over 4,000 hours a year, made ~2,700 assets and 3,000+ templates readily available to 6,800+ employees, enabled 20–30 vendors to access curated portals, and accelerated launches and localization across markets.

Zoom

Brandon Realmonte

Creative Manager