Case Study: Vermont Cider Company improves brand asset management with Brandfolder by Smartsheet

Vermont Cider Company manages 7 brands with Smartsheet Brandfolder

Vermont Cider Company, a major cider producer with seven multinational brands, faced a significant challenge in managing and sharing its marketing assets. Without a centralized system, its logos, sell sheets, and posters were scattered across different locations, making it extremely time-consuming to distribute updated materials to its global network of wholesalers. To solve this, the company turned to Smartsheet and implemented its digital asset management product, Brandfolder.

The solution from Smartsheet provided a one-stop, easy-to-use platform that standardized asset organization with tags and custom sections. This improved communication and strengthened brand integrity through customized user permissions, giving wholesalers secure, on-demand access to the correct assets. As a result, Vermont Cider Company eliminated the hassle of deciphering between different asset versions and saved significant time in locating and sharing materials upon request.

Vermont Cider Company