Case Study: Ibotta powers 120 million monthly emails with Smartsheet Brandfolder

Ibotta powers 120 million monthly emails with Smartsheet

Ibotta, a mobile shopping app, faced major challenges managing and distributing digital assets for its critical email and in-app messaging campaigns. Their in-house system caused headaches with lost assets, format limitations, and poor performance tracking. They turned to Smartsheet's Brandfolder for a better digital asset management solution.

Smartsheet implemented Brandfolder as a single source of truth, providing organized storage, bulk tagging, and smart CDN links for high-quality assets. This allowed Ibotta to seamlessly power 120 million emails per month. The solution gave the team immediate update propagation and valuable asset analytics, streamlining workflows and enabling more strategic experimentation.

Ibotta