Case Study: Everlast streamlines global asset distribution with Brandfolder by Smartsheet

Everlast streamlines global asset distribution across nearly 100 licensees with Smartsheet Brandfolder

Everlast, a leading fight sports and lifestyle company, faced fragmented and risky digital asset management. Using internal servers and file-sharing tools led to asset loss after a crash, slow distributor onboarding, and inconsistent global brand messaging. They turned to Smartsheet's Brandfolder for a solution.

Smartsheet implemented Brandfolder as a central cloud-based DAM, creating distinct portals for licensees and retailers. This enabled secure self-service access, streamlined campaigns, and custom asset cropping for partners. Results included massively faster global asset distribution, saved internal hours on launches like the "Be First" campaign, and ensured worldwide brand consistency, with the tool paying for itself many times over through improved communication.

Everlast