Case Study: CPAP Club boosts automated email sales with SmartrMail

A SmartrMail Case Study

Preview of the CPAP Club Case Study

CPAP Club - Customer Case Study

CPAP Club, a leading Australian supplier of CPAP equipment, faced the challenge of implementing a powerful email marketing strategy. Their head of e-commerce had limited recent experience and lacked the time to build the necessary automated framework for cross-sells, replacement reminders, and tips. They turned to SmartrMail and its Assisted Setup program to overcome this hurdle.

Through SmartrMail's Assisted Setup, a dedicated customer success expert helped CPAP Club build and customize a foundation of automated emails. This solution provided the necessary framework and expertise, allowing the internal team to efficiently expand the program. The results were quickly positive, with the automated emails generating direct sales and significantly increasing customer engagement through new Facebook likes and Google reviews.


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