Case Study: Frasers Group achieves faster, more efficient high-volume hiring with SmartRecruiters

Frasers Group cuts time to hire by 12 days with SmartRecruiters

Frasers Group, a global retail group with over 30,000 employees, needed to overhaul its outdated hiring system to manage high-volume, seasonal recruiting across multiple brands. Their challenge was to create an efficient process that balanced speed with a human touch for hiring managers, HR, and candidates. They partnered with SmartRecruiters to achieve this.

The solution involved a full-scale process redesign using SmartRecruiters' AI for candidate filtering, automated workflows, and SmartCRM for engagement. This allowed Frasers to systematically identify and move candidates forward at an optimal pace. SmartRecruiters helped deliver significant results: a 50% reduction in ad spend, a 12-day reduction in time to hire (down to 9 days), a 25% drop in candidate drop-offs, and a 25% decrease in first-month employee churn.

Frasers Group