Case Study: Hotel Juenmi increases ADR and occupancy with Smartness Smartpricing

Hotel Juenmi - Customer Case Study

Hotel Juenmi, a 16-room hotel in Sillian, Austria, was struggling with its manual pricing strategy which often resulted in rates being too high during low seasons and too low during peak times. The team knew their system of trial and error was ineffective and sought a more flexible, automated solution from the vendor Smartness to respond to variables like demand and competitor rates.

By implementing Smartness's Smartpricing solution, the hotel automated its pricing, allowing for real-time adjustments and intelligent price yielding. The results were significant, with an approximate 10% increase in both average daily rate and occupancy shortly after implementation in 2024. Furthermore, forecasts for 2025 predicted a 20% increase across all key KPIs, including revenue. The Smartness platform also dramatically reduced the manual effort required for pricing management.

Hotel Juenmi