Smartness
98 Case Studies
A Smartness Case Study
Albergo Stella d’Italia, a family-run 3-star hotel on Lake Como, struggled with a rigid, fixed-rate pricing structure that hindered its ability to react to market changes. The hotel turned to Smartpricing and its dynamic pricing service to automate this process and optimize revenue without constant manual management.
By implementing Smartpricing, the hotel automated its rate adjustments based on real-time market and demand data. This solution delivered impressive results, including a 28% increase in revenue, a 15% rise in occupancy, a 10% boost in ADR, and a 28% growth in RevPAR, all while significantly reducing the time spent on price management.