Smartlook
19 Case Studies
A Smartlook Case Study
RobertNemec.com is a digital agency focused on improving clients’ webshops and websites. Facing the challenge of understanding visitors’ behavior and pinpointing where shoppers drop out of conversion funnels, RobertNemec.com turned to Smartlook, using Smartlook recordings and heatmaps (with event tracking and funnels planned) to diagnose and support CRO work.
Smartlook’s session recordings and heatmaps let RobertNemec.com see what users do and why they abandon funnels, enabling targeted funnel optimizations and faster analysis without switching tools. Using Smartlook insights typically generates about 10 webshop improvement suggestions per client, speeds up reporting, and has helped the agency increase clients’ conversion rates while benefiting from Smartlook’s ease of use, affordability, and historical heatmap data.
David Marecek
UX and CRO (Conversion Rate Optimization) Specialist