Case Study: Cloud-Based Communications Company achieves 100% accurate contact and email campaigns with SMARTe

Improved Lead Quality and Accelerated Sales Cycle

Cloud Based Communications Company, a provider of cloud-based voice, video, messaging and PBX solutions, struggled to reach small-business owners due to low contact coverage and inaccurate phone numbers, while enterprise campaigns demanded high-quality, opt-in data post‑GDPR. To address these gaps they engaged SMARTe and adopted its Bespoke Contacts and Relevant Contacts solutions to build targeted, compliant sales and marketing data flows.

SMARTe delivered a combined solution—Bespoke Contacts provided highly customized, phone‑verified records (29,952 companies and 56,328 contacts) and Relevant Contacts supplied granular, SLA‑guaranteed email and company data (159,702 contacts and 89,283 company records)—resulting in more than 150,000 contacts and 89,000 company records overall with 100% accurate direct dials and email campaigns. SMARTe’s global, GDPR compliant, double opt‑in data plus CRM enrichment enabled confident outreach across regions (Australia, New Zealand, Europe, North America), improved campaign performance, and the client renewed their contract for six subsequent quarters.