Case Study: Data Integration Software Company achieves targeted global marketing and increased ROI with SMARTe's Global Contact Discovery & Tech Install-Base Solutions

Built Focused Marketing Campaigns Backed by Global Data and Market Intelligence

Data Integraton Software Company, a pioneer in data integration technology serving on‑premises and cloud customers, needed a global, accurate repository of business contacts and tech install‑base intelligence to run focused account‑based, look‑alike and trigger‑based campaigns across MEA, Iberia, Nordics, APAC and US regions. The company’s key challenges were complex job‑title and location filtering, multi‑country/multi‑lingual sourcing, and ongoing append and refresh requirements.

SMARTe provided a combined Global Contact Discovery and Tech Install‑base (Data Enrichment) solution, using proprietary crawling, NLP and human validation to source and refresh data globally. SMARTe delivered 42,000 contacts, produced highly targeted decision‑maker lists, improved marketing ROI and audience development, and met stringent SLAs with a scalable, reliable data service.