Case Study: expondo achieves 50% higher productivity at half the cost with Smartcat

50% higher productivity at half the cost: how Smartcat helped expondo streamline their localization process

Expondo, an international e-commerce company operating across 18 countries, struggled with a decentralized translation process, manual file handling, inconsistent terminology, and slow, costly localization workflows. To address these challenges, the company turned to Smartcat’s enterprise language AI platform, including integrations, AI translation, and access to a large reviewer marketplace.

With Smartcat, Expondo connected its localization workflow to existing tools like its PIM system and Zendesk, enabled hybrid AI and human translation, and centralized reviewer management. The result was a 50% increase in productivity and a 50% reduction in outsourcing costs, along with improved consistency, scalability, and faster turnaround times.

expondo

Julia Emge

Head of Translations