Case Study: Potomac Psychiatry boosts patient engagement and lead conversions with SmartBug Media's AI agent

Potomac Psychiatry boosts engagement 139% with SmartBug Media

Potomac Psychiatry, a mental healthcare provider, struggled to connect with and convert qualified digital leads. Their advanced content was not generating leads, as potential patients did not understand how the practice's expertise would translate into superior care. They partnered with vendor SmartBug Media to develop an AI-powered solution to offer more personalized and empathetic interactions.

SmartBug Media developed Dr. Holo, a HIPAA-compliant AI agent integrated with HubSpot. This solution engaged potential patients with empathetic conversations, qualified leads, and directly booked appointments. The results for Potomac Psychiatry included a 139% increase in engagement time, a 123% increase in professional referrals, and a 50% increase in the rate of inquiries who booked appointments. SmartBug Media's solution successfully transformed the provider's patient engagement and lead conversion.

Potomac Psychiatry