Case Study: Eagle’s Flight boosts SQLs with SmartBug Media’s dynamic HubSpot microsite

Microsite Highlights Dynamic Eagle’s Flight Corporate Events

SmartBug Media worked with Eagle’s Flight, a global leader in experiential training, to help its sister brand, Eagle’s Flight Corporate Events, stand out from the parent company’s more training-focused website. The challenge was that the corporate events offering was buried as a single page on the main site, making it hard for event planners to find fun, participatory alternatives and explore the brand’s programs.

SmartBug Media built a bright, engaging HubSpot CMS microsite with HubDB-driven program pages, filtering, strong branding, video, testimonials, and strategic CTAs to support inbound lead generation. The new site helped clearly differentiate the corporate events brand and drove significant traction in SQLs after launch in April 2018.

Eagle’s Flight

Joanna Jefferson

Manager