Case Study: Juno Health achieves streamlined sales and marketing with SmartBug Media

Juno Health achieves 100% HubSpot adoption with SmartBug Media

Juno Health, a healthcare technology company, approached SmartBug Media for marketing support but first needed to address a major challenge with their HubSpot CRM. Their database was disorganized with numerous duplicate records and inefficient processes, which prevented them from effectively executing sales and marketing activities and put their inbound marketing goals on hold.

SmartBug Media implemented a complete analysis and overhaul of the HubSpot CRM. Their solution involved cleaning up duplicate properties and records, transitioning to new workflows, and facilitating 100 percent adoption of HubSpot across the sales and marketing teams. The results included the removal of numerous duplicate contact and company records, the creation of a centralized system for sales processes, and the establishment of a strong foundation for future data-driven marketing initiatives.

Juno Health