Case Study: Frontier Title Centralizes CRM Data and Boosts Productivity with SmartBug Media and HubSpot

Frontier Title boosts productivity and reporting with SmartBug Media

Frontier Title, a leading provider of title insurance and escrow services in South Central Texas, faced challenges centralizing its data and processes after a period of rapid growth. The company was relying on piecemeal solutions like spreadsheets and paper records, which hampered productivity and reporting. To address this, Frontier Title partnered with SmartBug Media to migrate to and implement HubSpot CRM.

SmartBug Media implemented HubSpot as a centralized platform, integrating it with Frontier Title's MyMTA system to eliminate data silos. The solution provided streamlined workflows, enhanced reporting, and automated marketing. As a result of the work with SmartBug Media, the company saw increased profits and productivity, with business development reps saving 5–10 hours per week and fully adopting team members closing more deals and securing higher-value contracts.

Frontier Title