Case Study: DOCOMO PACIFIC drives 81 deals and $65K in revenue with SmartBug Media

DOCOMO PACIFIC closes 81 deals with SmartBug Media

Docomo Pacific, the largest connectivity and entertainment services provider in Guam and the Northern Mariana Islands, faced challenges with low brand awareness and missed sales opportunities. They engaged SmartBug Media for an inbound marketing strategy and sales enablement to help grow their team and build out their website with useful content for potential customers.

SmartBug Media implemented a tailored inbound strategy involving consistent blogging, gated premium content, and a monthly newsletter. They also developed sales battlecards to prepare the sales team. Following a typhoon, they pivoted to support customer success efforts. This approach generated 81 closed deals from a single campaign, and a single piece of content drove $65,000 in revenue. By the end of 2023, SmartBug helped Docomo Pacific achieve 127.5% of its yearly goal for new customers.

Docomo Pacific