Case Study: Integrace Health boosts field force reporting and data quality with SmartBots' Maggie voice bot

Integrace Health boosts data submissions by 40% with SmartBots

Integrace Health, a young, award-winning pharma company, faced challenges with its 500-member field force. The sales officers struggled to access real-time product data and found manually logging meeting details into a web application to be a repetitive and time-consuming task, leading to incomplete and delayed data submissions. SmartBots implemented a custom voice bot solution named Maggie, powered by Amazon Lex.

The solution allowed field officers to use natural voice commands to get product information and log meeting details conversationally. Maggie provided 24/7 mobile access, integrated with enterprise data, and learned from every interaction. As a result, SmartBots helped Integrace Health achieve a 40% increase in data submissions, a 30% reduction in incomplete entries, and a 63% decrease in late entries, significantly improving data quality and strategic decision-making.

Integrace Health