Case Study: WSB Merito Universities achieves a unified rebranding and faster multisite experience with Smartbees Drupal development

WSB Merito Universities rebrands 30 websites with Smartbees

The customer, WSB Merito Universities, a leading private university in Poland, faced the challenge of comprehensively rebranding over 30 websites on its Drupal Multisite platform from WSB to WSB Merito Universities. The vendor, Smartbees, was tasked with adapting the platform's architecture to the new visual identity while maintaining functionality, organizing shared resources, and improving the sales layer with CRM integration.

Smartbees implemented a centrally managed Drupal Multisite system with a shared repository for resources, a dynamic Vue.js program listing for instant filtering, and nearly 200 paragraph variants for editorial autonomy. The results included a successful rebrand across all 30 sites, a streamlined and scalable architecture, faster user access to information, and full content management independence for marketing teams.

WSB Merito Universities