Case Study: BRM Sales simplifies online bearing ordering with SmartApp

BRM Sales streamlines online ordering with SmartApp in 9 stages and 95+ design layouts

BRM Sales, a leader in the bearings industry, sought to develop a new online store platform to serve both manufacturers and individual customers. They engaged the vendor SmartApp to build an intuitive information architecture and handle complex backend needs like order and inventory management, aiming to simplify the purchasing process for all users.

SmartApp implemented a human-centered design solution, integrating the store with the client's ERP and supplier site to improve inventory. They developed key features like global search, product comparison, back orders, and a quote request system. The project, which required over 7,000 hours of work, successfully met all of the client's expectations for interface and store logic, resulting in a streamlined online purchasing experience.

BRM Sales