Case Study: EIC Solutions improves full-funnel quote management with SmartAcre and HubSpot

EIC Solutions streamlines quote management with SmartAcre using 10 custom workflows

EIC Solutions, a manufacturing client, faced a challenge in managing its sales funnel due to a disconnect between its marketing automation in HubSpot and a separate custom CPQ system. This fragmentation created operational inefficiencies, prevented comprehensive reporting, and hampered sales follow-up processes. To support its growth targets, EIC Solutions partnered with vendor SmartAcre to unify these systems and gain full visibility from lead to revenue.

SmartAcre implemented a comprehensive, HubSpot-based sales enablement solution through a multi-phase rollout. This included integrating CPQ data, developing event-triggered workflows for deal and task management, and launching a new quoting system native to HubSpot. The results provided EIC Solutions with real-time visibility into its sales pipeline through custom reports and dashboards, significantly boosting operational efficiency and equipping the sales team to close more deals and grow business revenue.

EIC Solutions