Case Study: EIC Solutions improves B2B lead generation with SmartAcre's website redesign

EIC Solutions boosts engagement 43.5% with SmartAcre

EIC Solutions, a leading global provider of electronic protection solutions, faced challenges with its online presence and B2B purchasing journey. Their website had an outdated user experience, a complex request-for-quote (RFQ) process, and lacked modern functionality. To address this, they partnered with vendor SmartAcre for a branding and WordPress website redesign to modernize the site and streamline lead generation.

SmartAcre redesigned the website with a focus on improved UX, a consolidated RFQ system integrated with HubSpot, and enhanced search and content filtering. The solution led to a significantly improved digital experience for EIC Solutions. The measurable results included a 23% decrease in bounce rate, a 43.5% increase in average engagement time, and a 98 performance score from PageSpeed Insights.

EIC Solutions