Smart Traffic
4 Case Studies
A Smart Traffic Case Study
Pet Insurance Australia, a small family-owned pet insurance company, was struggling to compete against larger multinationals for first-page Google rankings and was seeking to increase organic traffic and conversions. They engaged the vendor, Smart Traffic, for search engine optimization (SEO) services after previous unsuccessful attempts with other providers.
Smart Traffic implemented a comprehensive SEO strategy that included a technical site audit, the creation of new highly relevant content pages, and an outreach program for natural link building. This approach achieved first position on Google.com.au for the main keyword "Pet Insurance," drove traffic from over 6,700 relevant keywords, and resulted in a significant increase in both website visits and conversions for the client.