Case Study: Into the Zone transforms remote training with SMART Technologies interactive displays

Into the Zone transforms remote collaboration with SMART Technologies, growing one-to-one business during COVID-19

Into the Zone, a leadership and management consultancy outside London, faced a significant challenge when the COVID-19 pandemic forced its predominantly face-to-face business online. Founder Peter Birkholm had previously purchased a SMART Board Pro interactive display, but initially used it only as a digital whiteboard. To adapt, he needed a more integrated solution for effective remote collaboration that could emulate the engagement of in-person sessions.

During a tutorial with SMART Technologies, Birkholm learned to fully utilize his existing SMART Board's capabilities by linking a webcam and laptop, allowing clients to seamlessly view both him and the display during virtual sessions. This solution transformed his remote training, increasing interaction and engagement. As a result, Into the Zone's one-to-one business actually grew during the pandemic, which Birkholm credits to the SMART Board as a game-changing tool for his consultancy.