Case Study: Marlborough College raises £1.3 million for its bursary scheme with Small Films

Marlborough College raises £1.3 million with Small Films

Marlborough College, an independent school, faced the challenge of raising significant funds for its bursary scheme to enable children who could not afford the fees to attend. The college engaged vendor Small Films to create a compelling signature film and additional content for its "Marlborough Difference" campaign and Giving Day fundraising event.

Small Films implemented a creative solution using specialized interview equipment to produce authentic films where bursary pupils spoke directly to the camera. The vendor captured all content in a single day, resulting in a series of emotionally engaging films. The campaign was a remarkable success, raising £1.3 million from over 1,000 donors and establishing the Giving Day as the most successful fundraising event organized by a school in the UK. Marlborough College credited the films created by Small Films for considerably helping to achieve this amazing total.

Marlborough College