Case Study: Foody builds a scalable recipe marketplace with Sloboda Studio

Foody launches recipe marketplace with Sloboda Studio and raises $1.5M

Foody, a US-based online recipe marketplace, faced the challenge of building a custom software platform from scratch to connect chefs and home cooks. They partnered with Sloboda Studio for full-cycle custom web app development to create this digital kitchen helper and monetization channel for culinary creators.

Sloboda Studio implemented a comprehensive solution featuring user profiles, recipe creation tools, payment processing via Stripe, and an admin panel. Key technical achievements included an autoscaling script that allowed the platform to handle 1 million users per hour and a video conversion service that improved upload performance. As a result of this work, Foody raised $1.5M in a pre-seed round and increased its new functionality by 1.5 times after its official release. Sloboda Studio continues to collaborate with Foody on scaling the platform.

Foody