Case Study: CityFALCON boosts audience growth with voice assistant integration by Sloboda Studio

CityFALCON grows audience by 15% with Sloboda Studio

The customer, CityFALCON, a UK-based FinTech company providing a personalized financial news feed, wanted to offer its users voice-controlled access to its platform. Their challenge was to integrate voice search and command capabilities, allowing users to perform complex tasks like searching for stories and managing watchlists, while ensuring the solution was easy to manage and support. They engaged Sloboda Studio to develop this voice recognition software.

Sloboda Studio implemented a solution by connecting three voice assistants—Amazon Alexa, Google Home, and Microsoft Cortana—using a machine learning service called LUIS to process natural language and handle user requests. This integration provided users with a fast, voice-activated way to consume content. As a result, CityFALCON achieved a 10-15% growth in its audience by making its platform more convenient and accessible through modern voice-controlled devices.

CityFALCON