Case Study: Sacramento Orthopedic Sports & Shoulder achieves sustained organic growth with SlideFactory SEO and website optimization

Sacramento Orthopedic Sports & Shoulder grows organic clicks 49% with SlideFactory

Sacramento Orthopedic Sports & Shoulder, an independent orthopedic practice, faced the challenge of competing for new patients in a highly competitive online market dominated by large hospital systems. Their goal was to reach patients earlier, at the moment they were searching for conditions or treatments, rather than just those already searching for the practice by name. To address this, they partnered with SlideFactory for an ongoing SEO and website optimization strategy.

SlideFactory implemented a comprehensive solution that treated the website, technical SEO, and content as one connected system. Their data-driven approach used real search performance data from Google Search Console to guide ongoing improvements, page-level optimizations, and the creation of condition and treatment content. This strategy resulted in sustained organic growth, including a 117% increase in average monthly search visibility and a 49% increase in monthly organic clicks. Most significantly, the practice achieved top rankings for non-branded searches, with one treatment page alone driving nearly half of the site's total organic traffic.

Sacramento Orthopedic Sports & Shoulder