Case Study: Caljava boosts Amazon revenue and orders with Slicedbread Agency

Caljava grows Amazon revenue 600% with SlicedBread Agency

Caljava, a bakery supply shop founded in 1985, faced slowing growth and new competition from home-based retailers. They enlisted SlicedBread Agency to help counter this trend and stabilize website sales through a multi-channel approach that included Amazon advertising.

SlicedBread Agency implemented a robust Amazon strategy, moving away from a low-cost automated approach to one focused on keyword research and performance-based campaigns. This was supplemented with Sponsored Brand ads and competitor targeting. As a result, SlicedBread Agency helped Caljava increase its Amazon ad spend by 600%, which yielded an identical 600% increase in ad revenue and a 550% increase in overall Amazon orders.

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