Case Study: WHYY achieves stronger social media engagement with Slice Communications

WHYY boosts engagement 149% with Slice Communications

Slice Communications was engaged by WHYY, the leading public media organization in Greater Philadelphia, to help them strategically leverage their numerous social media channels to better meet audience needs and organizational goals.

The solution from Slice Communications involved collaborative research with stakeholders and a comprehensive review of over 30 social channels, leading to data-based recommendations. A key initiative was merging two Facebook pages, which resulted in a 50% follower increase, a 149% rise in engagements, and impressions that surpassed 143% of pre-merge numbers.

WHYY