Case Study: WebUndies achieves 3x higher search conversions and 4x more page views with SLI Systems

Winning Mobile Shoppers with Better Search

WebUndies.com is a niche e-commerce retailer of loungewear, sleepwear and underwear that grew from 15 styles in 1999 to over 2,500 products. Faced with the challenge of winning and converting mobile shoppers and making product discovery simple across a large catalog, the company focused on improving its mobile shopping search experience.

By implementing SLI Systems’ Learning Search, Rich Auto Complete and SEO, WebUndies improved the relevance and speed of mobile search and faceted navigation. The changes tripled conversion rates for shoppers using search, increased pages viewed by search users fourfold, and reduced bounce rates, with the co‑owner reporting higher engagement and more spending due to more accurate results.

WebUndies

Terri Hunsinger

Co-owner