Case Study: Your Chemist Shop achieves faster, smarter search and 4X conversions with SLI Systems

Finding the cure for slow search results

Your Chemist Shop is an Australian online pharmacy founded by Rania Awad that struggled with slow, inaccurate site search, making it difficult for customers to find products quickly and hurting conversions. Improving search and recommendations was a key challenge as the business scaled and integrated with other group sites.

SLI Systems’ suite — including Learning Search, Learning Recommendations, Rich Auto Complete and SEO — sped up and sharpened search results, delivered targeted upsell/cross-sell recommendations, and boosted on-site SEO with minimal developer effort. The changes drove strong outcomes: 44% of site revenue now comes from the 16% of visitors who use site search, search users convert at 4× the rate of other visitors with higher AOV, and they have a 3.5× lower bounce rate.

Your Chemist Shop

Rania Awad

Founder