Case Study: PartySuppliesDelivered.com achieves 203% higher search conversions and 40% lower bounce rates with SLI Systems

Delivering the Party with Booming Profits

PartySuppliesDelivered.com, an online party-supplies retailer, struggled to connect shoppers with the right products because its default site search ranked results by term frequency rather than relevance, leaving visitors frustrated and unable to find what they wanted.

By implementing SLI’s Learning Search, Learning Navigation, Rich Auto Complete and SEO tools—with hands-on support from SLI customer success managers—the site quickly improved search relevance and navigation. Results included a 203% increase in conversions from search, 132% more page views per visit, 40% lower bounce rates and an 18% rise in average order value, delivering rapid, measurable ROI.

Party Supplies Delivered

Ian MacDonald

VP of e-Commerce & Marketing