Case Study: Traditional Medicinals boosts average order value with Sleepless Media’s Shopify Plus migration

Traditional Medicinals boosts average order value with Sleepless Media

Traditional Medicinals, one of the largest tea companies in North America, sought to better target their direct-to-consumer market and grow online sales. Their challenge was a proprietary shopping cart system that was fraught with restraints. They approached vendor Sleepless Media for a replatforming solution.

Sleepless Media migrated the customer to Shopify Plus, redesigning the site from the ground up. The solution included a custom product questionnaire that recommends teas to customers, which increased the site's average order value. The vendor also created a mobile-optimized, resource-rich site that serves as a critical hub for the brand, leading to a drastic increase in mobile checkout conversions.

Traditional Medicinals