Case Study: Spike Brewing boosts conversions and average order value with Sleepless Media's Shopify Plus redesign

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Preview of the Spike Brewing Case Study

Spike Brewing boosts conversion rate 29% with Sleepless Media

Spike Brewing, a provider of home brewing equipment, faced challenges with an unwieldy user experience and lengthy, unclear content on their existing Shopify site. They partnered with the vendor Sleepless Media to undertake a comprehensive redesign on the Shopify Plus platform to better serve their marketing goals.

Sleepless Media implemented a solution that included ultra-custom product builders and quizzes to guide customers, a streamlined catalog with improved sorting, and a brand-forward focus on education and community. This redesign by Sleepless Media delivered significant results, including a 145% increase in average order value, a 29% increase in conversion rate, and a 70% increase in their return customer rate.


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